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    Brand: Sony | Category: Commercial TV

    FWD-48A9 48 4K Commercial UHD OLED TV

    Reproduces a wider more precise range of colours
    By widening the colour spectrum TRILUMINOS powered by our X1 processors reproduces more colours than a conventional television. It analyses and processes data in every image to make colours even more natural and precise so pictures are closer than ever to real life.

    Supreme resolution whatever you’re watching
    Any kind of content can be upconverted to lifelike 4K resolution with Sony’s unique features. Our X1™ Ultimate twice as fast as the X1™ Extreme precisely analyses and processes data to enrich 4K4 pictures with real world detail and texture. Even images filmed in 2K and Full HD are upscaled close to 4K by 4K X-Reality™ PRO using a unique 4K database.5 Resolution of each subject is then optimised by Object-based Super Resolution to reproduce virtually real world textures.

    Boosting colour and contrast for extra depth and realism
    See real-world colours discover the detail in deep shadow and bright highlights. With Pixel Contrast Booster colour and contrast are enhanced in bright areas so you can enjoy scenes full of lifelike shades and hues more depth fine texture and the pure black contrast that only OLED can deliver.

    Beautiful colours from any angle
    Watching TV from the sides is now as satisfying as from the centre. Our self-illuminating OLED panel keeps colours consistent and true wherever you’re watching.

    Super Bit Mapping HDR
    There are thousands of tones shades and gradations of light in a sunset. Super Bit Mapping HDR reveals them. It creates smooth natural 4K TV picture quality as you watch without the “banding” that can occur on other TVs.

    Making fast-moving scenes bright and clear
    With pictures created by millions of individually controlled pixels everything is sharp and clear on OLED. And with our X-Motion Clarity™ technology even fast action stays smooth and clear. Moving images are precisely controlled to minimise blur so that pictures remain true with less loss in brightness during high speed scenes.

    Dual database processing
    One database is used to clean the picture reducing on-screen noise. The other is used to upscale the resolution improving clarity. These two powerful image improvement databases work together dynamically improving pixels in real time. Each database has tens of thousands of references amassed from our experience creating content for TV and movies over the years.

    Enjoy multidimensional sound with S-Force Front Surround
    Hear sound as you would from a separate multi surround speaker. By upconverting inputs S-Force Front Surround virtually reproduces a multi surround speaker system within your TV so you can enjoy all the thrills of more immersive sound.

    Sound from the screen incredibly immersive
    Sound on conventional TVs with a speaker located below the screen is often out of sync with the picture. With our Acoustic Surface Audio the screen is the speaker. An innovative actuator behind the screen vibrates discreetly to create sound so what you hear comes from the place in the scene where the action is happening – dialogue from characters engine noise from a car.

    Clearly hear voices
    With Voice Zoom you can hear human speech clearly without having to turn up the volume – ideal for news bulletins and documentaries.

    Power your soundtracks
    With a subwoofer integrated into the rear of the TV you’ll hear more dynamic bass-heavy sound – ideal for action movies and music.

    Supreme pictures and sound whatever the environment
    Sit back and enjoy the best possible viewing experience. Sony's unique ambient optimisation technology automatically adjusts picture and sound to your environment.

    Narrow metal bezel
    Keeps you focused on the picture not the television.

    Aluminium Central Stand
    Beautifully designed to match your living room.

    Cable clutter minimised
    Cable holders keep wires neatly hidden so your television stays free of clutter and looks good from the front the sides and the back.6

    Say what you want to watch
    Find your favourite content faster than ever using the power of your voice. With Voice Search there’s no more complicated navigation or tiresome typing – you just have to ask.78

    Over 5000 apps more than any other smart TV
    Sony's Android Smart TV has an unbeatable number of apps. Choose the ones that make your life more fun and entertaining.9

    No more waiting
    Apps start fast and there’s no more waiting when you switch between apps—Netflix starts 3x faster than before.10

    Our Android TVs are recommended by Netflix
    Netflix have created an easy way for you to identify TVs with better performance easier app access and new features that make for a better smart TV. Netflix recommended TVs help you enjoy popular shows and movies with a dedicated button and voice control.

    Control your TV and smart devices with your voice
    You can ask your TV with the Google Assistant to connect and communicate with your smart devices including security cameras and appliances. It’s truly effortless and offers the ultimate experience.78

    Connect with your Alexa
    Connect your Alexa enabled devices for seamless hands-free control of a Sony TV. With Alexa you can power up your TV change channels control volume and more.11

    Works with Google Home
    Connect Google Home for seamless hands-free control of a Sony TV. With Google Home you can find and cast your favourite videos to your Sony TV without lifting a finger.

    Works with Apple AirPlay / Apple HomeKit 12
    With Apple AirPlay you can stream video and audio to your television right from your iPhone iPad or Mac. Watch movies and shows from the Apple TV app your favourite apps or even Safari. Share your photos with everyone in the room.13

    Send to a bigger better screen with Chromecast
    Chromecast lets you cast your favourite videos games and apps from your mobile device in full quality to your TV. Just one tap of the Cast button on your Android or iOS screen is all you need to supersize the things you love. Cast your content then continue browsing on your phone or tablet.14

    Beautifully designed
    Our premium design remote in brushed aluminium with hairline finish feels good in the hand and harmonises with your living room. Control your TV even if there are objects in the way with Bluetooth connectivity and use a variety of simple one push buttons to easily manage key functions.

    Easy control with smart remote
    Connect set top boxes and other devices via HDMI to your TV and control them all using one smart commander. A slimmer more rounded design with built-in voice control microphone and enhanced button layout makes it really easy to use too.15

    Google Play™: A world of content and apps
    Discover movies and TV shows games and much more from Google Play™. Enjoy a huge and ever-growing choice of apps on your TV in a brand new way.16

    Clear Phase for smooth balanced frequencies
    BRAVIA™ uses a powerful computer model to analyse and compensate for inaccuracies in speaker response. It does this by ‘sampling’ the speaker frequency with higher precision. This information is fed back to cancel out any peaks or dips in the speaker’s natural response – resulting in pure natural audio with smooth even reproduction of all frequencies.

    Bluetooth connectivity
    Connect BLUETOOTH® compatible devices to your TV for easy wire free entertainment. Pair your Bluetooth headphones or earphones with BRAVIA and enjoy TV shows and music in your favourite place – without any disturbances or interruptions.17

    YouView: the best of catch-up and on-demand TV
    With YouView built-in you can scroll back up to seven days to watch shows from BBC iPlayer ITV Hub All 4 Channel 5 and Pop Fun. You can also access an extensive library of on-demand content. Simply connect your BRAVIA™ to an aerial and broadband connection to get started with YouView.

    Enjoy studio quality with Netflix Calibrated Mode
    This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode the creator's vision and intent is faithfully preserved.

    IMAX Enhanced
    This Sony 4K Smart TV is an IMAX Enhanced product ready to meet high-quality colour contrast clarity and sound. Take comfort in knowing you'll be enjoying a fully immersive at-home entertainment experience on this TV that takes full advantage of IMAX Enhanced content.18

    Embrace the thrills of the cinema
    Enjoy cinematic thrills at home. Dolby Vision™ brings scenes vividly to life for authentic viewing while Dolby Atmos™ fills the room with immersive surround sound.19

    Preserving the passion of the creators
    To address colour variations from the production process this TV is ready to use Portrait Displays’ high-performance Calman auto-calibration software. This allows an unprecedented level of calibration and the ability to fine tune adjustments simply not possible through conventional picture settings. It delivers high-fidelity colour reproduction that's true to the original TV signal and can even adapt to the subtlest changes in colour that may occur over time. This TV is Calman Ready allowing customers to benefit from software used by visual creators in post-production quality-control workflows further demonstrating our commitment to deliver pictures with professional-grade colour calibrated accuracy in the home.20

    Object-based HDR remaster
    With Object-based HDR remaster the colour in individual objects on screen is analysed and the contrast adjusted unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually this TV can reproduce greater depth textures and more realistic pictures.

    What's In The Box

    Table Top Stand
    Voice Remote Control
    AC Power Cord
    Operating Instructions
    Quick Setup Guide

    Screen Size 48 Inch
    Colour Black
    Resolution 3840 x 2160
    4K UHD Yes
    SMART TV Yes
    HDMI 4
    USB 2.0 ports quantity 2
    Power consumption 114 W
    Composite video in 1
    Built-in speakers Yes
    Speakers 2 x 10w +5w
    Compatible with VESA-wall mounting system 300 x 300 mm
    Dimensions W/O Stand (W x H x D) 1069 x 624 x 58 mm
    Dimensions With Stand (W x H x D) 1069 x 629 x 255 mm
    Weight W/O Stand 13.9 Kg
    Weight 17.6 Kg